Gay Pride Parade

"K2T Wisata"

This past Sunday, November 14th, the Copacabana beach, in Rio de Janeiro, hosted the GLBT Pride Parade – gays, lesbians, bisexuals and transsexuals. Fighting against homophobia this parade, with its famous rainbow flag, gathered cariocas with those on tourism in Rio de Janeiro, in a party of joy and color.

On its 15th edition, the event reunited some 1.2 million people in the coast of the Copacabana beach. The parade started 3pm and the rainbow flag used in the occasion was the greatest in all of Brazil: 120meters long and 10 meters wide.

The origin of the GLBT Pride Parade in Rio de Janeiro tracks back to a small march organized on the Atlantic Avenue in 1995 – centenary of various expressions of cultural and social life of the GLBT community. Today the event is part of the official calendar of the city of Rio de Janeiro and is one of the greatest of its kind in Brazil

25% of the three million international tourists that travel to Rio de Janeiro every year are part of the GLBT community. 75% of them are man from 20 to 35 years old, who remain in the city for 5 days in average. According to the Brazilian Ministry of Tourism, the gay tourist spends some 200 USD daily, while the heterosexual tourist averages 74 USD.